The Unsexy Truth About Growth: What I’ve Learned from the Women Inside Ambition

Aug 18, 2025

Let’s be honest.

We say we want change. More clients. More money. More freedom. More alignment. But change? Real, lasting, momentum-building change? It costs something. And not just your time or your money—it costs your comfort. And that’s where most people stop.

In this episode of This Mother Means Business, I’m peeling back the curtain on what it really takes to grow your business—not just in theory, but in action. Because I’ve spent the last six months inside the Ambition Mastermind witnessing what happens when women stop playing small and start showing up like the CEO they’re meant to be. The results? Nothing short of extraordinary.

Let’s break it down.

Growth Isn’t Magic—It’s a Series of Decisions

One of the biggest myths I see online is that growth “just happens.” That if you post the right Reel or write the perfect caption, the sales will roll in.

But here’s the truth:

Nobody accidentally scales their business.

Growth is a result of hard, uncomfortable decisions. It’s launching the offer you’ve been sitting on for months. It’s raising your rates even when it makes your palms sweat. It’s choosing to step into the next-level version of yourself before you feel ready.

And that’s what the women inside Ambition have done.

They’ve:

Had their biggest months ever
Closed $17K in 10 days
Doubled their annual income in half the time
Not because of luck. Because they chose discomfort. They chose leadership.

Financial Wins Are a Product of Bravery

Here’s what most people don’t talk about:

That $17K month? It wasn’t strategy alone. It was bravery.

It was:

Saying no to the wrong clients
Asking for the sale
Showing up before the confidence was there
Saying, “This is the kind of business I want—and I’m going to build it”

So many of us have incredible offers. What we don’t have is the boldness to sell them. We avoid the ask. We hide in busy work. We fear the “no.” And that fear keeps us stuck.

But bravery? That moves the needle.

Mentorship That Mirrors Back Your Potential

Let’s be clear—mentorship isn’t about hand-holding.

It’s about being challenged. It’s having someone reflect back the version of yourself you can’t quite see yet. It’s someone saying, “You’re playing small here, and you know it.”

That’s my job inside Ambition. I don’t tell you what you want to hear. I help you build the business you say you want—strategically, sustainably, and in alignment with your life as a mother.

Because you don’t need more fluff. You need someone who can hold the vision with you, especially when you’re too tired, too overwhelmed, or too discouraged to hold it yourself.

Moms Can Build Big Businesses

Here’s what I know:

The women in my world are doing big things. And they’re doing it while packing lunches, managing meltdowns, and working around nap schedules.

They’re not waiting for the “perfect time.” They’re not apologizing for their ambition. They’re building businesses with motherhood in mind—not in spite of it.

They are:

Collapsing time around money
Hitting milestones they never thought possible
Doing the hard, unsexy inner work
And showing up as the leader their business needs

If you’ve been telling yourself you can’t do this because you’re a mom, I want to lovingly challenge that. What if you’re capable of even more because you’re a mom?

Final Thoughts

If you want change, you have to make change. Not busy work. Not surface-level tweaks. Real change.

And real change? It starts with deciding to stop playing small.

You don’t need to be more ready. You don’t need another course.