Building a Brand That Feels Like You

This week’s episode of This Mother Means Business is one I know is going to land deep for so many of you.

I sat down with Andrea Reindl—brand strategist, lifelong entrepreneur, and founder of Legacy Creative—and WOW, we went there. We talked about what it really means to build a personal brand that actually feels aligned with who you are (not just what you think you're supposed to be online).

Here’s the thing:

So many of us—especially moms—are juggling a hundred roles. And somewhere along the way, it’s easy to lose sight of who we are in the middle of building a business, raising tiny humans, and trying to do it all.

Andrea and I talk about: ✨ Why your brand has to start with you

✨ How to lead with authenticity without feeling like you're oversharing

✨ The importance of curating a circle that reflects where you're going

✨ And why protecting your spark is non-negotiable if you want to build something that lasts

This conversation felt like a warm hug and a pep talk—and honestly, I think every woman in business needs to hear it.

🎧 Click here to listen to the episode